Oliviero Toscani, Jesper Storgaard Jensen, photo technique, photo mags

Creativity is a Mind’s Game

An Interview with Oliviero Toscani
written by: Jesper Storgaard Jensen, Oliviero Toscani

Sex, diseases, grief and human dramas of any kind. No issue is taboo for Italian photographer Oliviero Toscani. Jesper Storgaard Jensen spoke to him about provocations, taboos and why… “When I start a new project where creativity is involved, I don’t have any guarantees whatsoever as to how it will turn out. I don’t want to have that certainty. Because creativity means entering unchartered territory. And when you speak about creativity you shouldn’t look for consensus, because that simply leads to mediocrity. So…listen to the marketing guys and then go in the complete opposite direction.” Oliviero Toscani looks relaxed, and Read more »